Recently Italian brand La Perla made headlines by displaying this rib protruding mannequin in one of its New York stores.
And shocked costumers were quick to respond in disapproval of such a skinny vision. La Perla, in possible fear of not being PC, went and made an even bigger fuss by removing the unwanted plastic girl stating that :
have an update on this issue: The mannequin photographed has been
removed from the store and will not be used again by any La Perla
boutique. We are in the process of redesigning all La Perla stores with a
new concept image and the mannequins that are currently displayed in
our US stores will no longer be used. We appreciate and value everyone's
comments, thank you for bringing this to our attention."
While I think it's great that brands are responding to costumer's feedback and that social media is helping to facilitate information between us, I believe La Perla's reaction to be completely void of honesty, because ribs seem to be in with the La Perla crowd.
Here is Liu Wen and Malgosia Bela in the latest La Perla ad campaign showing their rib cages.
And here are some ad campaigns with more ribs on the side.
So why apologize for a look that the brand clearly likes and goes for? Why not admit that that's what La Perla is all about? And why even try to please a public so confused that praises beautiful campaigns with gorgeous, yet incredibly skinny models, but doesn't hesitate to judge a plastic mannequin's shape!?
This ultra politically correct world can be very confusing.
Rihanna is the cover and fashion story star of Vogue Brazil's 39th anniversary issue and I couldn't think of anyone better or hotter. In this editorial, Barbados native Rihanna perfectly embodies the Brazilian woman: exotic, exuberant and just as alluring as Brazil itself. The Carmen Miranda inspired styling introduces the expected and somewhat necessary ghetto and tropical influences with a hint of 90's beauty, turning RiRi into a South American goddess worth worshiping.
Rihanna for Vogue Brazil, May 2014 (39th anniversary issue)
If you're in your twenties it is very likely that you feel overwhelmed and completely lost pretty much all the time. Well, I do and that's way I haven't had the energy to post anything in the blog for the past four months. Like the model on this shoot, I've been shipwrecked for a while. A bit off track, lost, struggling to go past survival mode and actually live the life I am meant to be living. For that, I have once again neglected this blog and my fashion voice, but here's to trying once more. For the resurrection of the blog, I bring you this Numero Tokyo editorial with Dutch model Querelle Jansen photographed by Laurie Bartley and styled by Felipe Mendes. This editorial is all I want to see in a fashion story: a storyline, a bit of an unexpected styling, emotion, and props, lots of props! Only something so amazing could bring me back from the dead!
Looking at senior supermodel Daphne Selfe and her silver hair in the cover and editorial of Spanish magazine S Moda, I think she looks magnificent but cynically looking at my new profile picture on Facebook, I can't help but forget how hot I look and just notice the fine lines under my eyes and around my mouth. It is embarrassing to admit how common I am but it does scare me how old I'm getting. At "just" 27 I'm already spending a little fortune on anti-aging products that promise me I won't look a day over 20. You would expect that in a time when our life expectancy is getting longer our prime time would not be 17 but 37 or even 47 and beyond. But who is really to blame? Is it the usual scapegoat, the fashion industry and its use of ridiculously young girls in business suits and evening gowns or is it the cosmetic and plastic surgery industries with their infinite and apparently mandatory products and procedures that push us to that quest? Are we being brainwashed or are we just simply afraid of the inevitable? Incapacity and death. Is it really just about saggy breasts and grey hair or are we just afraid of how little we have left and how little we have lived? I know that for me getting older means getting wiser, becoming more successful, having a more meaningful life, becoming more... me. And showing my age without showing the results that should come with that age is too frightening of a possibility. However, I do hope that with age and those wrinkles I dread so much, I will stop caring about those little things and can age gracefully and peacefully and who knows, even become a supermodel after my 70th birthday.